Client: Alaska Pacific University (APU)
Project Overview: Create a cohesive map and kiosk layout for the Jim Mahaffey Trail System, incorporating legacy maps and focusing on trail use and orientation by major landmarks.
Industry: Outdoor Recreation
Services: Kiosk layout, map design, printed maps for university students
Project Overview: Create a cohesive map and kiosk layout for the Jim Mahaffey Trail System, incorporating legacy maps and focusing on trail use and orientation by major landmarks.
Industry: Outdoor Recreation
Services: Kiosk layout, map design, printed maps for university students
Highlights:
• Combined several legacy maps into one cohesive map
• Distinguished trails by primary use (ski, multiuse, bike, and social trails)
• Oriented users by major city landmarks
• Incorporated APU brand standards into the design
• Designed maps for student distribution and online use
• Distinguished trails by primary use (ski, multiuse, bike, and social trails)
• Oriented users by major city landmarks
• Incorporated APU brand standards into the design
• Designed maps for student distribution and online use
The project combined legacy maps with ski, multiuse, bike, and social trails into one cohesive map. The map accounts for seasonal trail considerations and identifies trails built for specific user groups.
Legacy maps used by different user groups were combined to create the new map. Heat maps showing user traffic density, especially on unmarked social trails, also contributed to the final design.
Trailhead kiosk concept for the Jim Mahaffey Trail System, including the map, panels on land acknowledgment, trail etiquette, and Jim Mahaffey's contributions.
The map was designed to align with APU’s established brand standards. A. APU’s color palette and type pairings. B. Printed brochure with the map and interpretive panels for students. C. The map in use on APU’s website.
